By introducing Pizza Hut, Cold Stone Creamery, and Burger King to Ethiopia, we emerged as the nation’s first international restaurant franchisees. With its brand principles, the corporation has successfully brought authentic American taste to the Ethiopian people. In the capital city of Addis Ababa, Belayab has so far successfully opened six Pizza Hut franchise shops (Summit Fyel Bet, Century Mall, Morning Star Mall, Bisrate Gebriel, Lebu, and Bole International Airport). By the end of 2024, the company hopes to have eight locations open.

Additionally, Belayab successfully introduced the Ice Cream brand Cold Stone Creamery in five locations in Addis Abeba (Summit Fyel Bet, Century Mall, Morning Star Mall, Bisrate Gebriel & Lebu) after entering into a franchise agreement with the American company “Kahala Brands.”

Belayab Foods Production Plc. is a member of the reputable and well-established Belayab Group in the Ethiopian market. The organization has a strong foundation in a number of high-profile industries, such as the automotive industry (Belayab Motors (Kia Motors)), the hotel industry (Golden Tulip Hotel, Holiday Inn), cable manufacturing (Belayab Cables), shipping lines, logistics & trade (Hua Jia International Trade Company), and many more.